A Lidl idea to promote our design, artwork and retouch skills

We love working with different clients and, in a previous life, our designers have gained experience of working on food packaging. However, as a company, we haven't yet gained any food clients, so in a bid to show our skills in this field we purchased a couple of products from the nearby Lidl supermarket, and thought about alternative designs.

The idea was to show our skillset as opposed to redesigning as we used our design, artwork and retouch skills to complete the project.

Focusing on the Deluxe range we started with a packet of Cookies, took our own photographs, that we retouched as required, included all the relevant legal requirements and came up with a new design. We repeated this with a packet of sausages, but instead used an illustration of a pig, a style that is currently popular amongst food packaging.

The resulting packaging is displayed above.

If you would like us to design you some packaging, then why not give us a call?