A picture speaks a thousand words for these cheeky new wine labels!

French illustrator Jean Jullien, has designed wine labels for off-license Majestic Wine which are purely illustrative and carry no name, messaging or typography.

In a bid to be fun, rather than pretentious, their own brand entry level wine has a series of playful illustrations giving the consumer a 'feel of the wine' rather than a label of standard text stating the grape, region or vintage formula.

The artwork speaks for itself and doesn't take itself too seriously!

A cheeky glass anyone?

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