Visit Malta
Malta Tourist Association use various advertising mediums to increase awareness of their island all year round, using designs and artwork created by mpec.
The latest campaign, 'Malta is More', requires mpec to create artwork for printed publications, indoor and outdoor large scale graphics and website banners, whilst image manipulation skills enhance the photos. Working in conjunction with airlines Air Malta, Monarch, Ryanair and Easyjet the campaign is set to continue into 2015.
MICE, Malta Made for Meetings, promotes Malta as a business destination and for their creatives, mpec use a combination of grayscale imagery and red figures, resized for magazines, exhibition stands and business guides.
Artwork has also been created in alternative languages for Italian, German, Spanish and Turkish markets.
Deliverables
- Vehicle Livery
- Newspaper Advertising
- Magazine Advertising
- Large Scale Posters
- Invites
- MPUs
- Retouching
- Outdoor Advertising
- Web Banners
"Pedestrians and other road users could not fail to see the stunning scenery shots and the shout of the red text advertising Visit Malta."